Thank you for joining us for PROMO Live. We hope you left with a handful of new ideas to take back and implement in your campaigns.
It's impossible to attend every session, and often things are missed on the website along the way; so here's a refresher for those who didn't miss them and a recap for those who did:

Donna DeClemente blogged before, during, and after the event, as did a handful of other speakers. Here's a sampling of Donna's PROMO Talk Blog postings. We encourage you to stay in touch with your industry peers through the blog posts on Donna's PROMO Talk

Conference ReCap: PROMO Live Day One Overview
PROMO Live Day Two Overview
PROMO Live: Destination Online - Creating Micro-Sites and Viral Campaigns
Viral Marketing at its Best
GAP's PRODUCT (RED) Launch - Best Promotion of 2007
Highlights from PROMO Live's Games, Contests, & Sweeps Workshop

Put the faces with the names:
We caught some of you in-the-moment — check out photos from the conference, Hub, and PRO Awards event.

Did you know?
  • Many speakers have provided their session presentation decks and have posted them on their Speaker Bio page(s) respectively?
  • The Idea Hopper is still live — if you haven't tried it — do so.
  • That 10% of some registrations went to the Humane Society?
  • A Squared Group took home the PRO Award Overall Winner award for the Gap (PRODUCT) RED Launch campaign?
  • December 13th there'll be an Online Interactive Marketing Conference and registration is open? Register NOW
MOZES, a mobile technology provider offered texting onsite at PROMO Live. Their mantra is to use mobile beyond commercial uses and make a meaningful difference in the lives of people around the world. Their mantra is knowing that the only way to find out if cool ideas can be turned into reality was to take a leap of faith. We love it when our users, customers, and partners are willing to give our team a chance.

Onsite, Mozes helped us poll the audience regarding their spending on promotions this year. The audience replied as follows: Spending MORE — 87%; Spending LESS — 9%; Spending SAME — 3%

Take a Leap of Faith with us and text your feedback on the following question...

Please share one feature from the Event that impacted you the most; an "A-ha" moment, a speaker that inspired you; a moment you'd consider a highlight...

Text PROMO followed by your comment to:
Via Mobile to PROMO66937
Via Web to: http://www.mozes.com/_/leaderboard/display?id=69

We hope you'll join us at the December 13th Conference. Please stay in touch via blogs; share that A-ha moment via the Day One or Day Two blogs listed above. And, thank you, again for what you do for the promotion industry.


Get up-to-speed on the latest hot topics with workshop offerings from leading experts such as:

Guerilla Marketing

Building Your Own Brand Ambassador Networks

Matt Britton

Managing Partner - Mr. Youth LLC

Rebates, E-Fulfillment & Prepaid Cards

Mitigating Risks on Rebate and Prepaid Card Programs

Michael Chittaro

Senior Director Prepaid Products - VISA USA Inc.

Chris Quinlan

Founder and CEO - Ohana Companies

Hal Stinchfield

CEO & Founder - Promotional Marketing Insights

Word of Mouth Marketing

Who, What, When, Where & Why? & WOM Programs: What They Are and How They Can Help You

Amy Cotteleer

President - A Squared Group

Social Networking

Communal Conversation: How to Catch Something from Somebody Else

Doug Dome

President - Dome Consulting

Lisa Kovner

Principal - Carmichael Lynch Spong



Hear brand presenters' success stories and the details behind them:

  • 9Lives gives you a cat's-eye view of an experiential brand.
  • Encyclopedia Britannica tells how to capture Moms when it matters.
  • New Balance successfully reaches youth with X Games sponsorship.
  • SUBWAY® hits a grand slam with Little League® Baseball.
  • Office Depot® revs up small business with Nascar®.
  • Dairy Queen® blankets consumer engagement with a Blizzard®.
  • Pup-Peroni offers pet-lovers a 'pupped-out' Jeep 4X4 through instant-win.

Chicago, IL - September 17-19, 2007

If you are a brand or agency marketer involved in promotional, interactive, experiential, or retail marketing, the PROMO Live experience is for you.

Register Now!

Recent Blog Posts

Dove Launches Onslaught...the next big Viral Video?
Dove launched a new video today, Onslaught, as a follow-up to their popular Evolution video that I r...  Read more >>
Posted by Donna DeClemente on Monday Oct 01, 2007
GAP's PRODUCT (RED) Launch - Best Promotion of 2007
Since I wrote about awards in my last post I would be remiss if I didn't write a post on the winner...  Read more >>
Posted by Donna DeClemente on Friday Sep 28, 2007
Viral Marketing at its Best
The OMMA Awards which honor brand marketers, agencies and content providers in the area of onlin...  Read more >>
Posted by Donna DeClemente on Wednesday Sep 26, 2007

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